New Balance 996 RevLite

The New Balance 996 is widely regarded as one of the best silhouettes from the brand and is usually a model made in the USA from premium materials,in the UK this normally means a high price tag. However,just shy of it's 25 year anniversary it is being updated and refined to be made available to a wider audience.It is being made with a new RevLite cushioning system to make the trainer lighter and more durable but the shoe itself remains unchanged,nice to see a brand upgrading a shoe without applying a Frankenstien's monster like change to it's appearance.

The rrp in the UK is around the £90 mark,the price point was often a sticky issue to many buying previous New England factory made incarnations of the 996 (risking tuts of disapproval from the other half or cries of "how much?"). However , as far as I am aware, these are not manufactured in the USA so the price isn't as much as a "traditional" 996 and will be available in more retailers. Purists will begrudge this difference maybe but I see it as a good thing as it means many more people can pick this excellent member of the New Balance family.The US made silhouette will still be manufactured as it has been so I see no harm in this new version 2.0 being made and given a try. How much of a difference the RevLite change will make is open to question as any 996 I have are fairly lightweight as it is, in time we will know of course.

The 996 RevLite series are coming into EU and UK stores now.